Turn your team from passive to stellar

A mindset changing business development training to make your team successful!

OUR PROMISE

Build a successful team

Have you ever wondered why other companies seem to have proactive and motivated business developers but your team is struggling? Our hyper-personalized training will make your team confident, proactive, and profitable.

TRAINING OVERVIEW

This is what your team will achieve

Build the mindset

Business development is a long-term game. Sometimes it feels overwhelming and this prevents your team from reaching our goals.

Your team will learn practical tools, frameworks, and will work in an interactive way to build a winning mindset that will keep them motivated in the long run.

Learn the strategies

Business development success is linked to the ability to look at the business from a broad perspective. Strategic thinking is a key success factor.

Your team will learn how to leverage the 5 main business development strategies to make sure they are able to spot the right opportunities.

Create action plans

Business development is all about finding new opportunities. But effective implementation of new ideas can be a daunting task with no results.

Your team will learn an effective method to build action plans, run experiments and bring you concrete results.

OUR PROCESS

A hyper-targeted approach

Aligning with your context 

The first step is to understand your company context and align with your strategy. We will make sure we gather all the relevant information so we can customize the training in function of your business goals and company culture.

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Build your custom training

After analyzing your needs we will build custom training that takes into account your company strategy as well as individuals’ strengths and weaknesses. We will measure the current capabilities of your team and benchmark them at the end of the training.

Delivering the training

We will set up an online environment for your team and we will deliver the live training in the following 5 weeks. All modules include roleplays and interactions to make sure the knowledge is immediately applied.

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Assessing the impact 

After finishing the training we will benchmark the capabilities of your team to validate your learning investment. We will keep your team continuously learning with our support community after the training is over.

OUR METHODOLOGY

The 4 pillars for success

Mindset

We will unlock the right mindset making your team more proactive and goal-oriented. So you will enjoy a team that cares as much as you.

the business development school - structured approach to business development

Structure

We will give your team a concrete process to enable them to take calculated actions. You reduce inefficiencies, they get more results.

the business development school - dedicated weekly q&a session

Peer-2-Peer

 We make your team work together so they can build the right opportunities on their own, without your help. So you can focus on other tasks!

the-business development-school-experts in recruiting business developers

People first

We will create a fun, genuine, engaging environment designed with your team in mind. You’ll retain a team designed for success!

Ready to take your team to the next level?

MODULES

What your team will learn

 

MODULE 1

Fundamentals

In this first module, your team will learn the basics of business development and build the right mindset. They will leave this session with a clear overview of what is business development.

Learning outcome:

Build a strong business development mindset

MODULE 2

Strategies

In this module, your team will learn the 5 business development strategies. They will learn the foundations of sales, marketing, product development, strategic partnerships, and market entry. They will learn using practical exercises, case studies, and roleplays.

Learning outcome:

Master the basics of strategic business development

MODULE 3

Execution

In this module, your team will learn the main business development tactics to identify your target audience, generate leads, approach potential clients and partners, build valuable connections, and generate value. We will use roleplays and business cases.

Learning outcome:

Master the main business development tactics

MODULE 4

Soft skills

In this class, your team will learn the main soft skills necessary for business development. We will practice research, communication, negotiation, and time management. Your team will learn with roleplays, exercises and business cases.

After this class you will:

Master the main business development skills

STUDENT’S STORIES

A unique experience with impact

Before I took the course, I knew what I was doing with my business, but I couldn’t really find a way to describe my function in my company. That was until I started The BD School course! Business Development is exactly what I’m doing and I love doing it! The course itself is amazing, and the thing, I loved the most was the homework. Clear, consistent, and very practical. The course really helped me set a clear path for LUTTO’s future.

the bd school quirine wissink

Quirine Wissink

FOUNDER | LUTTO | THE NETHERLANDS

The BD School has truly changed my way of working and helped me get all the insights and strategies I needed to start my career in business development. When I found my new job I didn't receive formal training and I didn't have a method to execute my daily tasks. The course gave me practical tips that I could immediately apply. After the course, I felt more confident in my job and was able to hit target more consistently.

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Lluis Millet Escrivà

BUSINESS DEVELOPER | ALTISERVICE | FRANCE

Before the course, I didn't have a formal business development training. All I knew I learned it on the job. But I wanted to have more structure to increase client's conversion and generally feel more confident in my job. The course was very practical and I really liked the many templates and frameworks. These were particularly helpful because I can now use them in my daily job making me more efficient and my clients happy.

the business development school testimonial erica pew

Erica Pew

BD CONSULTANT | WELL HEELED CONSULTANCY | UK

Ready to take your team from passive to stellar?

Frequently Asked Questions

1. What company should take this training?

Our business development training is entirely customized to our clients. Therefore every company can get in touch and we will discover together if it’s the right fit.

However, the customers who got the most impact so far typically have this in common:

  • They tried several business development strategies without significant results
  • They have a high turnover in the business development team
  • Their teams do not get consistent results
  • They are building their first business development team and don’t have any process in place
  • They are scaling their teams and need to train many professionals in a short amount of time

2. How many employees can I enroll?

You can enroll as many employees as you want. We organize the live training in small groups, so we can make sure that every employees has enough space to interact. 

3. When does the training start?

After aligning with your strategy and assessing your teams’ capabilities, we will set the starting date. We will meet your team for the following 5 weeks. Each live training consist of 2 hours.

4. What is the modality of the training?

The training is online and can be done 100% remotely. The business development training lasts 5 weeks and every week you will meet your team for 2 hours. The classes take place on Zoom in real-time and. The course is highly interactive and the exercises are based on the actual challenges of your employees. After each class, your team will receive all the course materials (slides, templates, video) as well as the homework.

5. What makes you different?

The business development training is the result of 13 years working in the field. We deeply understand your business developers, because we faced the same exact challenges and experiences. Our experience combines with thousands of input from our community, enabled us to develop our methodology. Our method is based on 4 pillars:

– Mindset: 9 out of 10 managers want their business developers to be more proactive, brave, and committed to their results no matter what. However, many business developers seem to lose interest quickly, lack consistency, and are resistant to change. This attitude is in contrast with business development which requires persistence, creativity, and patience. The training will unlock the right mindset making your team more proactive and goal-oriented. You’ll enjoy a team that cares as much as you!

– Structure: We took a complex field like business development and we made it simple. We won the challenge thanks to the contribution of thousands of business developers working in the field every day who shared their insights, best practices, and knowledge. The training is not a set of copy-pasted tactics, but a concrete process that enables your team to deeply understand your business and take calculated actions based on your specific needsYou reduce inefficiencies, they get more results!

– Peer-2-Peer: Peer-2-Peer learning is the most effective solution to reduce the skills gap and make sure individuals keep improving on a daily basis. That’s why we made it one of our pillars when designing our training. The training is highly interactive and we make sure your team develops collaborative and creative skills. In this way, we empower them to build the right business opportunities on their own, rather than needing your supervision. You save time by reducing your managerial input!

– People first: Every employee has different strengths and weaknesses. Many of them might not even be aware of some hidden talents which could make a difference in their business development role. The training is designed with your employees in mind to make sure they capitalize on their talent, rather than simply attempt to mitigate their weak spots. We create a fun, genuine, and engaging environment to make sure your team unlocks their true potentialYou’ll retain a team designed for success!

Ready to make your team successful?

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