Business development training for Oseco Elfab

What is OsecoElfab?

OsecoElfab is a leading manufacturer of pressure relief products, based in the USA. With over 40 years of experience, the company provides solutions for a wide range of industries, including oil and gas, chemical, and energy. As a global player, OsecoElfab is committed to offering innovative products that improve safety and performance across various sectors.

The Challenge

OsecoElfab's business development efforts were hindered by a lack of a standardized approach, particularly with their remote team. They had no clear playbook for business development (BD), and each market they worked in required a different strategy.

The company wanted to streamline its BD processes, ensure alignment across its teams, and create a consistent approach to engaging with international markets.

Their main challenge was to develop a unified and strategic way to approach business development across different regions and teams, especially given the remote nature of their workforce.

The Solution

OsecoElfab partnered with The BD School for a 5-week business development training program tailored to their remote team. The training covered:

• Business Development Fundamentals: Introduced key concepts and the CLAP Framework™ to foster a BD mindset.
• Customer Understanding: Focused on analyzing customer needs and becoming thought leaders in various industries.
• Soft Skills: Covered relationship-building, effective questioning, active listening, and negotiation tactics.
• International Markets: Taught strategies for operating in new markets, handling cultural differences, and mapping ecosystems.
• Scaling BD: Guided the team in designing and prioritizing BD experiments, assessing ROI, and creating a playbook for growth.

The Outcome

The training had a transformative impact on OsecoElfab's team. Participants reported a significant boost in confidence and capability. With a standardized BD approach, the team is now fully equipped to tackle challenges, streamline their processes, and scale effectively.

They gained a clear, actionable playbook that enables them to enter new markets with confidence, ensuring better alignment across remote teams and international regions. The training has empowered OsecoElfab to drive more consistent and strategic business development efforts moving forward.

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